Google Analytics for Health & Wellness Websites | Track User Engagement

Enhanced Prompt: Analyzing the Impact of Google Analytics on User Engagement with Real Estate Financing and Mortgage Calculators on Health and Wellness Websites

Objective: The objective is to enhance user engagement and optimize conversions for real estate financing and mortgage calculators on health and wellness websites by leveraging Google Analytics effectively. This involves analyzing user interactions, implementing best practices, and ensuring scalability and SEO optimization.

Deliverables:

• Enhanced Google Analytics setup with specific metrics tracked.
• Implementation of best practices for mobile optimization and data privacy.
• Increased engagement through improved conversion rates and user experience.
• Comprehensive report detailing analysis findings and actionable recommendations.

Industry Best Practices and Standards:

• Conduct A/B testing for calculator design and layout.
• Ensure mobile optimization for touchpoints.
• Comply with data privacy standards (e.g., GDPR, HIPAA) for user data.
• Use server-side rendering for accurate analytics data.

Quality Expectations:

• Achieve a session duration of under 30 minutes.
• Reduce bounce rate by 20% through improved content and calls-to-action.
• Increase time on page by 15% through optimized content and user experience.

Technical Considerations:

• Implement server-